Edmonton

Edmonton

The northernmost city in North America with a CMA population over one million, Edmonton hosts 6.3 million visitors each year, contributing to a lively retail scene. The market is influenced by the oil and gas industry as Edmonton serves as the gateway to the prominent production fields of Northern Alberta. However, it’s retail economy is diverse enough to be resilient in the face of economic headwinds.

With an estimated average annual household income of $104,113 (2015), a growing population and spending rates well above Canada’s average, Edmonton is a dynamic market filled with a variety of retail opportunities. Known as Canada’s Festival City, Edmonton hosts numerous festivals throughout the year and attracts tourists from around the world. This creates a festive, inviting atmosphere ripe for shopping and dining. Revitalization projects across the city, including Roger’s Place arena, a revamped library, and the Royal Alberta Museum in Edmonton’s cultural district are bringing vibrancy to streets all around Edmonton.

The future for new retail opportunities in Edmonton is bright. New shopping centres across Edmonton are being developed, soon to be connected by new LRT lines carrying tens of thousands of passengers. Those heading downtown will enjoy the newly renovated City Centre Mall, a new arena and casino, and new projects in The Quarters just getting underway. Four of Edmonton’s existing enclosed malls are set to undergo construction in 2017. The completion of the Anthony Henday ring road makes commuting from Edmonton’s bedroom communities easy, with thousands of vehicles entering Edmonton daily.

 

 

 

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DOWNTOWN: 53.543930, -113.491538
WHYTE AVENUE (OLD STRATHCONA): 53.518202, -113.502484
SOUTH EDMONTON COMMON: 53.446310, -113.484131
OLIVER: 53.542031, -113.519296
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DOWNTOWN

Downtown Edmonton is undergoing a major revival with a series of major projects underway, including the renovation of the 812,142 square foot City Centre Mall. The recent completion of Roger’s Arena in Edmonton’s “Ice District” and the revamping of downtown’s cultural centres is drawing people downtown and new retail opportunities with them.
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WHYTE AVENUE (OLD STRATHCONA)

With over 600 businesses, Whyte Avenue boasts a vast array of trendy boutiques, cafes, bistros, and clubs. Whyte Avenue has been named one of Canada's ten best shopping districts and features as one of Cushman and Wakefield’s “Cool Streets.”
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SOUTH EDMONTON COMMON

South Edmonton Common is located in one of Edmonton's highest traffic areas. It is classified as North America's largest open-air retail development spread over 320 acres with 2.3 million square feet of gross leasable space.
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OLIVER

Oliver, located adjacent to Downtown, is the densest neighbourhood within Alberta. Boasting some of the city’s more unique stores, Oliver is known for it’s dining scene, bars, vibrant nightlife, and newly renovated retail centers, replacing the old railways that once ran through this part of the city.

MARKET OVERVIEW
KEY AREAS / STREETS/SHOPPING CENTERSCONSUMER PROFILEMAJOR RETAILERS PRESENTNEW ENTRANTS TYPICAL RENT FOR UNIT OF 2,000 SQFTRANGE OF UNIT SIZES
DowntownTourists, CommutersColes, Club Monaco, Hudson’s Bay, Tip Top Tailors, WinnersRexall, Cineplex, Several financial outfits$40-$50/sqft1,000-8,000 sqft
Whyte AvenueHipsters, Trendsetters, University StudentsChapters, American Apparel, Lululemon, Le ChateauSeveral local boutiques$35-$45/sqft1,000-5,000 sqft
South Edmonton CommonMass Market, SuburbanitesBest Buy, IKEA, Canadian Tire, Lowe’s, SuperstoreSaks OFF 5th, MEC, The Rec Room$42-$46/sqft1,000-10,000+ sqft
OliverUniversity Students, Young ProfessionalsMEC, Safeway, London Drugs, StaplesCityMarket, Goodlife Fitness$40-$50/sqft1,000-10,000 sqft

Data as of October 2016

Edmonton’s dining scene is made up of over 2000 restaurants and dining establishments ranging from national chains to local eatery’s. Recent trends in the market include the rapid emergence of gourmet burger chains and frozen yogurt shops around the city, as well as a recent increase in bars, microbreweries, and food and drink establishments offering unique experiences.

MARKET OVERVIEW
KEY AREASCONSUMER PROFILEFOOD & BEVERAGE OPERATORS INCLUDINGRENT FOR 3,500 SQFT UNIT
DowntownTourists, Commuters, Young ProfessionalsAll Ranges$40-$50/sqft
Whyte AvenueStudents and Young ProfessionalsMid-Range$35-$45/sqft
South Edmonton CommonMass Market, SuburbanitesLow-Range$42-$46/sqft
OliverUniversity Students, Younf Professionals, Mass MarketMid- to High-Range$40-$50/sqft

Data as of October 2016