Dusseldorf

DusseldorfDusseldorf is the capital of the federal state of North Rhine-Westphalia and the centre of the greater Rhine-Ruhr metropolitan area. Some 5 million people live in the greater Rhine-Ruhr metropolitan area making it the third largest agglomeration in Europe. Located North of Cologne, Dusseldorf has according to the latest census over half a million inhabitants and is thus Germany’s seventh largest city. Traditionally focused on energy and metal processing industries Dusseldorf’s economy is now well diversified with telecommunications, energy, media and producer services providing a strong economic base.

Some 70% of Dusseldorf’s employees work in the service sector. Dusseldorf is a destination for business travelers and for tourists alike. In 2013, some 2.6 million tourists visited the city on the Rhine.

In the retail landscape of the Rhine-Ruhr metropolitan area, Dusseldorf is traditionally a destination for luxury shopping but is also favoured for mid market consumption. Influenced by the importance of tourism to the city’s economy, high-street retailing is very much focused on the city’s CBD. Most sought after high streets are “Kö”, formally known as Königsallee, and Schadowstraße. Moreover, a number of smaller streets on the periphery of the historic city centre are of rising importance to shoppers, tourists and retailers alike. Purchasing power in Dusseldorf is well above the national average

There are a total of six shopping centres in Dusseldorf with a GLA above 5,000 sq.m each. Four of these; Schadow Arkaden, Sevens, Stilwerk and Kö-Galerie are located in the CBD near Königsallee and are smaller to medium-sized shopping-centres with a total GLA of approximately 20,000 sq.m each.

Dusseldorf’s CBD retail scene is offering another shopping spot with the opening of Kö-Bogen since winter 2013. The building complex, designed by star architect Daniel Libeskind, is extending the “Kö” prime pitch and comprises 19,000 sq.m retail space. New tenants are Joop, Strenesse, Laurèl, Windsor and Hallhuber.

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KÖNIGSALLEE: 51.222341, 6.779079
SCHADOWSTRASSE: 51.226525, 6.783509
FLINGER STRASSE: 51.225247, 6.774401
MITTELSTRASSE: 51.224403, 6.774072
GRABENSTRAßE/ TRINKAUSSTRAßE: 51.224390, 6.775675
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SCHADOWSTRASSE


Schadowstraße remains Dusseldorf’s most heavily-frequented retail location. While tenant fluctuation is low, very solid demand for space is focused on the pitch between Königsallee and Berliner Allee as well as on the Schadow-Arkaden mall. Large department stores dominate the street between Berliner Allee and Tonhallenstraße. Since december 2013, Dusseldorf also has a Primark store, which extends over 4 floors and a retail area of 5,700 sq.m.. In the third quarter of 2014 Sportscheck will pull in Schadowstraße 52. The property is currently in the rebuilding phase and will surface the retailer 4.400 sq.m. GLA.
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FLINGER STRASSE


Flinger Straße remains the preferred location for retailers catering to a younger in-crowd and seeking good pedestrian flow.The street is deemed to be the gateway to the city's old town and is visited annually by millions of daily visitors. In addition, it benefits from the footfall of Königsallee and Schadowstraße. As in Schadowstraße, tenant fluctuation in this trendy retail area is low. Retailers on Flinger Straße include Esprit, Bonita, Levi’s, Mango, SIX, H&M, Zara, Miss Sixty, Carhartt and Jack Wolfskin. New entries in this mid market location are the fashion jewelry and accessories supplier Claire’s and Wellensteyn.
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MITTELSTRASSE


TheMittelstrasse is a north-south axis through the city's old town and connects via the Kapuzinerstraße the Gastro mile Bolkerstraße with the Carlsplatz. This street and the area around Grabenstraße have established themselves as viable alternatives. Mittelstraße has recently been redeveloped and this also involved two new leases by The North Face and Fossil.
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KÖNIGSALLEE


Königsallee is one of Germany’s highest footfall luxury shopping pitches. The demand from high-quality concepts and international labels by far exceeds the space on offer. The retail space in this street are asked enormously, as is the willingness to pay keymoney for the top locations, is still in use. Newcomers in the famous luxury location are Hermès, Dior, Lindt and Sprüngli. In winter 2013 the Kö Bogen opened creating a the link between Schadowstraße, Könisgallee and the Altstadt. In the property you can find well-known retailers such as JOOP, Windsor, Strenesse and Hallhuber.
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GRABENSTRAßE/TRINKAUSSTRAßE


TheGrabenstraße represents with its eastern extension a premium retail location. The two roads connect the luxury location of Königsallee to the mid market position of Mittelstraße. The tenants include inter alia Uli Knecht, Liebeskind, G-Star and Guess. Especially since there are newly to find mymuesli, the Danish shoe label Ecco, as well as the shoe retailer Kennel & Schmenger.

There are a total of six shopping centres in Dusseldorf with a GLA above 5,000 sq.m each. Four of these; Schadow Arkaden, Sevens, Stilwerk and Kö-Galerie are located in the CBD near Königsallee and are smaller to medium-sized shopping-centres with a total GLA of approximately 20,000 sq.m each.

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SCHADOW-ARKADEN: 51.225433, 6.780477
KÖ GALERIE: 51.222361, 6.779513
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SCHADOW-ARKADEN


The inner-city shopping mall Schadow-Arkaden was opened in the year 1994. The total mall GLA of 19,700 sq.m. spread itself on 3 floors. Among the approx. 70 tenants are well-known companies such as H&M, Starbucks, Esprit, Anson's, habitat and Zara.
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KÖ GALERIE


Königsallee derived name also indicates the location of the Kö Galerie. The 1968 opened luxury gallery has been extended up to fall of 2011. The center and office space was under construction until the fall of 2012. The subsequent modernization of the center and office space continued until the fall of 2012. The approximately 90 shops, service and gastronomy operations extend over 20,000 sq.m. . The center offers a wide range of retailers such as a dm-drugstore market, the luxury fashion label Golfino up to the Intersport Voswinkel.

MARKET OVERVIEW
KEY AREAS / STREETS/SHOPPING CENTERSCONSUMER PROFILEMAJOR RETAILERS PRESENTNEW ENTRANTSTYPICAL RENT IN € FOR UNIT OF 100 SQM/MONTH RANGE OF UNIT SIZES
SchadowstraßeMid MarketOrsay, Strauss Innovation, Vero Moda, New Yorker, C&A, Karstadt, Pimkie, Reno, DeichmannPrimark265 /sq.m/month100 - 20,000
Flinger StraßeMid MarketEsprit, Clarks, Street One, Tally Weijl, Mango, SIX, H&M, Zara, Foot Locker Tamaris, Calzedonia230 /sq.m/month50 - 20,000
MittelstraßeMid MarketDas Depot, Nanu Nana, Snipes, Jack Wolfskin, Starbucks, The Body Shop 120 /sq.m/month
Grabenstraße/ TrinkausstraßeMid MarketGuess, Dahler, Closed, Tee Geschwendner110 /sq.m/month
KönigsalleeLuxury LocationHermès, Hugo Boss, Abercrombie & Fitch, Escada, Louis Vuitton, Bulgari, Prada, Gucci, Burberry, Cartier, Jil Sander, ArmaniDior, Windsor275 /sq.m/month50 - 20,000

Data as of June 2014

Dusseldorf’s gastronomy offers anything: from small bars to pizzerias and classy restaurants. No matter if you favour traditional, down to earth pubs or stylish dinner venues, in the capital of North Rhine-Westphalia it is possible to find it. A hotspot for tourists and locals alike is the historical city centre of Dusseldorf, also known as the “longest bar in the world” as 300 bars and restaurants are located within half a square kilometer. The historical centre is extremely busy throughout the year, but most of all during Dusseldorf’s famous carnival in late winter. Dusseldorf’s Harbour which has been re-vitalised throughout the past decade has developed into a popular destination for locals who enjoy stylish bars and high-end restaurants. More upscale restaurants (particularly in the steakhouse sector) can be found in the districts of Derendorf and Oberkassel.

There are eight restaurants in Dusseldorf currently holding at least one Michelin star. The top restaurant in the Rhine capital is Im Schiffchen (awarded with two Michelin stars), which is located in the northern suburb Kaiserswerth on the river Rhine. Im Schiffchen is located outside the CBD as are Enzo im Schiffchen, Tafelspitz 1876 in Derendorf and Schorn in Unterbilk each awarded one Michelin Star. Berens am Kai is located in Dusseldorf Harbour, whereas the high quality Japanese gourmet restaurant Nagaya is located in the City as are Victorian and Monkey’s West (each holding one Michelin star).

Dusseldorf is famous for its local breweries which offer Altbier, a typical dark beer from Dusseldorf, from their own breweries as well as hearty side dishes. The most popular ones are located right in the heart of the city and in the historical Altstadt, e.g. Uerige, Brauerei im Füchschen and Hausbrauerei Zum Schlüssel.

Typical for Dusseldorf and Germany in general is the high share of owner occupied restaurants, cafés and bars, nevertheless, the number of chain operated premises is slowly rising. Among the most well-known chain restaurants operated in Dusseldorf are Maredo and Blockhouse which focus on steak dishes, Vapiano (Italian food) and MoschMosch, ChaCha and Sushe Factory featuring Asian dishes. Dusseldorf is also home to the fast food concepts such McDonald’s, McDonald’s Café, Burger King, Pizza Hut, KFC, Subway, Gosch Sylt and Nordsee.

MARKET OVERVIEW
KEY AREASCONSUMER PROFILEFOOD & BEVERAGE OPERATOR INCLUDINGRENT FOR 350 SQM UNIT
Historic CBD /AltstadtTourists, locals Brauerei Uerige, , Hausbrauerei Zum Schlüssel, Weinhaus Tante AnnaN/A
CBD GeneralTourists, locals Nagaya, Monkey’s West,Victorian, La Terrazza, Brasserie 1806, Restaurant Menuett,Tre Forze, Barolo, LaMano, MoschMosch, ChaCha, Maredo, Sushi Factory, Vapiano, StarbucksN/A
HarbourLocalsBerens am Kai, Pebble’s, Restaurant Dox, Perla Porto, St.James Club Lounge; Riva, Partrick’s Seafood No.1, Oddugi Sushi BarN/A

Data as of June 2014


Dusseldorf Contacts

Mark Barrett

Head of EMEA Cross Border Retail & Leisure Agency
Direct: +44 (0)20 7152 5163
Office: +44 (0)20 7152 5000
Mobile: +44 (0)7793 808 163

43/45 Portman Square
London
W1A 3BG

STEFAN WEISS

EMEA
Ph: +49 40 300 88 11 - 17
Bergstraße 16
20095 Hamburg